H&M Group ikambani yembatya yepasi rose. Mutengesi wekuSweden anozivikanwa ne "mafashoni anokurumidza" - mbatya dzisingadhuri dzinogadzirwa uye dzinotengeswa. Kambani iyi ine zvitoro 4702 munzvimbo 75 pasi rose, kunyangwe zvichitengeswa pasi pemhando dzakasiyana. Kambani iyi inotungamira mukuchengetedza nharaunda. Panosvika 2040, kambani iyi ine chinangwa chekuti ive necarbon positive. Munguva pfupi, kambani iyi inoda kuderedza utsi hwemhepo ne56% panosvika 2030 kubva mugore ra2019 uye kugadzira mbatya dzine zvinhu zvinochengetedza nharaunda.
Pamusoro pezvo, H&M yakaisa mutengo wekabhoni mukati menyika muna 2021. Chinangwa chayo ndechekuderedza kuburitswa kwemhepo inopisa munzvimbo 1 ne2 ne20% panosvika 2025. Kuburitswa uku kwakaderera ne22% pakati pa2019 na2021. Vhoriyamu 1 inobva kumasosi ake uye anodzorwa, nepo Vhoriyamu 2 inobva kusimba raanotenga kubva kune vamwe.
Pamusoro pezvo, panosvika gore ra2025, kambani iyi inoda kuderedza kuburitswa kwemhepo kana kuburitswa kwemhepo kubva kuvatengesi vayo. Kuburitswa uku kwakaderera ne9% pakati pa2019 na2021.
Panguva imwe chete, kambani inogadzira mbatya kubva pazvinhu zvinogara kwenguva refu zvakaita sedonje reorganic uye polyester yakadzokororwa. Panosvika gore ra2030, kambani iyi inoronga kushandisa zvinhu zvakadzokororwa kugadzira mbatya dzayo dzese. Zvinonzi dzapera ne65%.
“Vatengi vanoda kuti mabrandi aite sarudzo dzakarongeka uye aende kuhupfumi hwakatenderera,” anodaro Leila Ertur, Mukuru weSustainability kuH&M Group. “Hazvisi zvaunosarudza, asi ndizvo zvaunofanira kuita. Takatanga rwendo urwu makore gumi nemashanu apfuura uye ndinofunga kuti tiri munzvimbo yakanaka yekunzwisisa matambudziko atinosangana nawo. Matanho anodiwa, asi ndinotenda kuti tichatanga kuona kukanganiswa kwekuedza kwedu pamamiriro ekunze, kusiyana-siyana kwezvinhu uye manejimendi yezviwanikwa. Ndinotendawo kuti zvichatibatsira kuzadzisa zvinangwa zvedu zvekukura nekuti ndinotenda zvechokwadi kuti isu, vatengi, tichatitsigira.”
MunaKurume 2021, chirongwa chekuedza chakatangwa chekushandura mbatya dzekare nezvinhu kuita mbatya itsva nezvishongedzo. Kambani iyi yakati nerubatsiro rwevatengesi vayo, yakagadzira matani mazana mashanu ezvishongedzo mukati megore. Inoshanda sei?
Vashandi vanoronga zvinhu zvichienderana nekuumbwa uye ruvara. Zvese zvakaendeswa kuma processors uye zvakanyoreswa papuratifomu yedhijitari. "Chikwata chedu chinotsigira kuitwa kwemaitiro ekugadzirisa marara uye chinobatsira kudzidzisa vashandi," anodaro Suhas Khandagale, Maneja weZvinhu Zvitsva uye Strategy kuH&M Group. "Takaonawo kuti hurongwa hwakajeka hwekutsvaga zvinhu zvakadzokororwa hwakakosha."
Khandagale akataura kutiZvinhu Zvakadzokororwa Zvezvipfekochirongwa chekuedza chakadzidzisa kambani nzira yekudzokorodza zvinhu patsva pamwero mukuru uye chakaratidza nzira dzehunyanzvi dzekuita izvozvo.
Vatsoropodzi vanoti kuvimba kweH&M nefashoni inokurumidza kunopesana nekuzvipira kwayo kuchengetedza zvinhu. Zvisinei, inogadzira mbatya dzakawanda dzinosakara dzoraswa munguva pfupi. Semuenzaniso, panosvika gore ra2030, kambani inoda kudzokorodza mbatya dzayo 100%. Kambani iyi ikozvino inogadzira mbatya dzinosvika mabhiriyoni matatu pagore uye inotarisira kuwedzera huwandu ihwohwo kaviri panosvika gore ra2030. "Kuti vazadzise zvinangwa zvavo, izvi zvinoreva kuti mbatya dzese dzinotengwa dzinofanira kudzokorodzwa mukati memakore masere - vatengi vanofanirwa kudzorera mbatya dzinopfuura mabhiriyoni makumi maviri nemana mugomba remarara. Izvi hazvigoneke," akadaro EcoStylist.
Ehe, H&M ine chinangwa chekuti ishandiswezve zvizere kana kuti igare kwenguva refu panosvika 2030 uye 30% panosvika 2025. Muna 2021, nhamba iyi ichave 18%. Kambani iyi inoti inoshandisa tekinoroji itsva inonzi Circulose, iyo inogadzirwa nemarara edonje akadzokororwa. Muna 2021, yakapinda muchibvumirano neInfinite Fiber Company kuchengetedza machira ayo akadzokororwa. Muna 2021, vatengi vakapa matani anoda kusvika 16,000 emachira, pasi pegore rapfuura nekuda kweCovid.
Saizvozvowo, H&M iri kushanda nesimba pakushandisa mapakeji asingashandise mapurasitiki zvakare. Panosvika gore ra2025, kambani inoda kuti mapakeji ayo agone kushandiswazve kana kuti agone kushandiswazve. Panosvika gore ra2021, nhamba iyi ichave 68%. "Zvichienzaniswa negore redu ra2018, taderedza mapakeji edu epurasitiki ne27.8%."
Chinangwa cheH&M ndechekuderedza kuburitswa kwemhepo inopisa ne56% panosvika gore ra2030 zvichienzaniswa nedanho ra2019. Imwe nzira yekuita izvi ndeyekugadzira magetsi zana kubva kumagetsi anodzokororwa. Danho rekutanga nderekupa mabasa ako simba rakachena. Asi danho rinotevera nderekukurudzira vatengesi vako kuti vaite zvimwe chete. Kambani iyi inopinda muchibvumirano chekutenga magetsi kwenguva refu kutsigira mapurojekiti emagetsi akasvibirira. Inoshandisawo mapaneru ezuva ezuva ekugadzira magetsi padenga.
Muna 2021, H&M ichagadzira 95% yemagetsi ayo kubva kumagetsi anodzokororwa ekushanda kwayo. Izvi zvinopfuura 90 muzana gore rapfuura. Purofiti inowanikwa kuburikidza nekutenga zvitupa zvesimba rinodzokororwa, zvikwereti zvinovimbisa kugadzirwa kwesimba remhepo nezuva, asi simba racho rinogona kusapinda zvakananga muzvivakwa kana zvivakwa zvekambani.
Yakaderedza Scope 1 neScope 2 magasi anoburitsa mweya ne22% kubva muna 2019 kusvika 2021. Kambani iyi iri kuedza nekushingaira kutarisa vatengesi vayo nemafekitori ayo. Semuenzaniso, yakati kana vaine mabhoyira anopfuta marasha, mamaneja havaizoaisa muchikamu chavo chemutengo. Izvi zvakaderedza Scope 3 magasi anoburitsa mweya ne9%.
Cheni yayo yemitengo yakakura, ine vatengesi vemabhizinesi vanopfuura mazana matanhatu vari kushandisa mafekitori ekugadzira 1,200. Maitiro:
- Kugadzira nekugadzira zvigadzirwa, zvinosanganisira mbatya, shangu, zvinhu zvemumba, fenicha, zvizoro, zvishongedzo uye kurongedza.
"Tiri kugara tichiongorora mari yatinodyara uye kutenga zvinhu zvinogona kutungamira kukura kwedu kwakasimba," CEO Helena Helmersson akadaro mumushumo. "Kuburikidza nechikamu chedu chekudyara mari Co:lab, tiri kuisa mari mumakambani matsva angangoita makumi maviri akadai seRe:newcell, Ambercycle neInfinite Fiber, ari kugadzira matekinoroji matsva ekugadzirisa machira."
"Njodzi huru dzemari dzine chekuita nekushanduka kwemamiriro ekunze dzine chekuita nemhedzisiro inogona kuitika pakutengesa uye/kana mitengo yezvigadzirwa," chirevo chekuchengetedza mamiriro ekunze chinodaro. "Kushanduka kwemamiriro ekunze hakuna kuongororwa sechikonzero chakakosha chekusava nechokwadi muna 2021."
Nguva yekutumira: Chivabvu-18-2023